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Disagreement May Be a Way to Make Online Content Spread Faster, Further | Read more about UCF Colleges & Campus, Research, Science & Technology, Orlando and Central Florida news.

Disagreement seems to spread online posts faster and further than agreement, according to a new study from the University of Central Florida. The finding comes from an examination of posts labeled controversial on social news aggregation site Reddit. To perform the study, the researchers analyzed a Reddit dataset that was collected by DARPA.

If you want a post to spread on social media you’ll want to post something controversial.